kmuRundschau: Focus on the Future

Shaping Corporate Culture with Purpose

Corporate culture is difficult for many companies to grasp – yet it is crucial for success, transformation, and employer attractiveness. In an interview with Simon Sagmeister, founder of The Culture Institute, it becomes clear why culture is no longer just a “nice to have,” but has become a key management factor at the heart of modern organizations.

He explains how companies can move from superficial descriptions to a clear understanding of their culture, why continuous development is essential, and how the Culture Map helps make patterns visible and consciously shape change.

👉 Read the full interview: “Shaping Corporate Culture with Purpose” – kmuRundschau: Focus on the Future