The Culture Institute

What Tesla's Leaked Handbook...

Article

... Tells us About Corporate Culture

Employee handbooks are usually interchangeable – but not at Tesla. The leaked document impressively illustrates the kind of culture Elon Musk aims to establish in his company: from visionary purpose to radical personal responsibility and uncompromising performance orientation.

In this article, Dr. Simon Sagmeister interprets the handbook from the perspective of Business Culture Design – showing what other organizations can learn from it: culture should never be left to chance.

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